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Zenith - Partner of Peter Auto

Zenith Partner of Peter Auto

Zenith becomes the official timekeeper of 4 renowned historic races organized by Peter Auto.

A key player in the world of auto sport, Peter Auto organizes vintage automobiles races all over Europe.  With this partnership, Zenith becomes the official timekeeper of 4 renowned races: the Mugello Classic (April 25-27), the Spa Classic (May 16-18), the Grand Prix de l’Age d’Or (June 6-8) and the Dix Mille Tours (October 3-5). It also reaffirms its core values of daring, authenticity and pleasure. "These are extremely strong values," emphasizes Juliette North, the Director of Marketing and Communication of Zenith, "and are very similar to those conveyed by these legendary races. It should always be remembered that the vehicles racing in such competitions are often produced one by one and hand-made, just like our mechanical watches, and require the same attention and the same meticulous approach to keep them in condition. "

And Patrick Peter himself adds: "Our events have a long tradition of partnership with the most illustrious watchmakers. I am therefore particularly honored today by the fact that a historic brand like Zenith, renowned for the precision of its chronometers and luxury watches, should join up with us for four of our European events. Maurice Trintignant, the first French Formula 1 driver to win the Monaco Grand Prix in 1955, was one of the illustrious wearers of a Zenith watch in the last century."




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