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Hublot - Classic Fusion Boca Juniors

Hublot Classic Fusion Boca Juniors

Hublot becomes the watch partner of the football club Atlético Boca Juniors in Buenos Aires. An association celebrated by the launch of a special watch.

Hublot became the watch partner of the Club Atlético Boca Juniors as its Official Timekeeper, Official Watch and Official Sponsor. A union resulting in the launch of an exclusive watch: the Hublot Classic Fusion Chronograph Boca Juniors. This exclusive version of the Classic Fusion chronograph sports the colours of the Boca Juniors: blue and yellow. The logo is visible on the dial and the crystal of the back cover that opens onto the automatic movement. The strap, which is also blue, is finished with yellow double stitching. The watch is produced as a limited edition of 50 pieces.

A little detail takes on great significance: when the date aperture displays the twelfth day of the month, the number is not white on a black base like the other 30; it is yellow. This is a nod to the club’s “12th player”: its fans. 

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From the outset, Hublot has embodied design and innovation that differ markedly from the established watchmaking order. With the impetus provided by Jean-Claude Biver, by 2004 these values had already become the basis of a new DNA, leading the brand, which is currently headed by Ricardo Guadalupe - its CEO since 2012, to develop particularly audacious timepieces – most of them with a highly-developed sporting aspect.

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