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Longines - Video. Japan Cup

Longines Video. Japan Cup

In association with Longines, the Japan Cup ran for the 36th time in the Land of the Rising Sun.

The brand Longines, which is the Partner of the Japan Racing Association, served as Official Partner, Timekeeper and Watch of race day, which was attended by Longines Ambassador of Elegance Simon Baker. Moreover, the brand celebrated the most elegant woman and man at Tokyo racecourse by granting them the Longines Prize for Elegance.

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The brand

Based in St. Imier since 1832, Longines has a long tradition in watchmaking, characterised by the elegance of its watches. Using expertise gained as the company has evolved, Longines has gradually forged ties with the world of sport, where it demonstrates its excellence in precision timekeeping. Today, Longines is the oldest brand still in business, unchanged, in the international registers held by the World Intellectual Property Organization...

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