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DeWitt - New advertising campaign

DeWitt New advertising campaign

For its new international advertising campaign, the DeWitt Manufacture takes as its subject the aristocratic origins of its founder, Jérôme de Witt.

A direct descendant of Emperor Napoleon Bonaparte, King Jerome of Westphalia and King Leopold II of the Belgians, Jérôme de Witt has here distinguished himself, for the twelfth year in succession, by creating exceptional watches in limited series, hand-made in his own Manufacture by craftsmen of long experience.

Nobility, creativity, family passion and watchmaking excellence are
the values defended by DeWitt. The brand's determinedly audacious
vision is to create a form of luxury watchmaking that is different yet
authentic, combining traditional skills and outstanding technological

Dewitt’s new advertising visuals showcase two of the brand's emblematic collections, created in variations of pink and white gold: the Twenty-8-Eight Tourbillon Prestige watch and the Alma Collection.

DeWitt offers its timepieces to men and women from around the world who are in search of rarity, dignity and watchmaking perfection. They are today's new emperors.




The brand

Although the project was originally that of one man, the adventure is collective. Jérôme De Witt's view is that the past centuries hold abundant wealth – and that given the technological resources of today, the least that can be done is to go further still.

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