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WorldTempus Newsletter
Newsletter - The Swiss Made watchdog

Newsletter The Swiss Made watchdog

Behind the scenes with the “secret agents” of the Swiss Watchmaking Federation, a secret history of the Carl F. Bucherer Patravi TravelTec, plus a profile and two interviews.

Our Venezuelan contributor Rafael Fernandez was astonished at the efficiency of the Swiss customs when he arrived at Zurich airport to cover Baselworld. He and his wife were politely screened at the airport and asked whether they were carrying any watches. Like any self-respecting watch journalist, Rafael had brought with him a small collection to last him through the show, which he offered for inspection. He was impressed when the customs official could instantly tell from the serial number of his Rolex that it had indeed been shipped originally to his home country of Venezuela.

“Jean-Claude Biver is a genius of the industry who rightly merits a biography”

Paul O'Neil

Last week I discovered that this highly knowledgeable “customs inspector” was in fact one of the Swiss Watchmaking Industry Federation’s team of roving experts, who were stationed at the cargo and passenger terminals at Basel and Zurich airports and prowling the halls of Baselworld during the show, looking for violations of the Swiss Made label, misleading customs declarations and breaches of trademark law. With the kind permission of the Fédération Horlogère we have just reproduced the detailed report on this highly coordinated surveillance operation.

We also delve behind the scenes of another story this week, as Olivier Müller reveals the secret history of Carl F. Bucherer’s Patravi TravelTec model, which ultimately led to the brand becoming a genuine manufacture. The leading figures of the industry continue to share their thoughts with WorldTempus. After today’s profile of Longines CEO Walter von Känel, Bulgari’s Guido Terreni and Romain Gauthier take the floor later on this week.

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