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Corum/Eterna - Jérôme Biard takes over the management of Corum and Eterna

Corum/Eterna Jérôme Biard takes over the management of Corum and Eterna

Mr. Jérôme Biard is appointed as Director of the Watch Division on the European Board of Directors of Citychamp Watch & Jewellery.

Mr. Jérôme Biard will take over the management of Corum and Eterna on 1st of September, which includes the implementation of the overall strategy initiated by the Board of Directors and the general management of the operations of the two brands. Mr. Biard’s 25-year experience in the watch industry will be an asset to the Group’s profitability and diversification.

Mr. Jérôme Biard has been working for 16 years at Richemont, in sales and marketing for Vacheron Constantin and Cartier. In 2005, he assumed the role of International Sales Director for Girard-Perregaux and in 2009 was appointed CEO of LPI (Weitnauer Group) - a luxury watch & lifestyle distribution company for the Russian market, as well as Turkey and Brazil, including the creation of a retail division by capitalizing on his vast business development experience.

Mr. Jacques-Alain Vuille will continue to share with Mr. Jérôme Biard the experience he has gained during his 37 years in the company.

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