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Panerai - Panerai Traits: Massimo Bottura

Panerai Panerai Traits: Massimo Bottura

Towards a digital exploration of the Panerai identity: today, Italian chef Massimo Bottura.

The Italian chef Massimo Bottura, whose restaurant Osteria Francescana in Modena has been awarded three Michelin stars, explains the significance of his motto “Tradition in Evolution” in the fourth film in the series Panerai Traits. On his wrist he is wearing the Tuttonero – Luminor 1950 3 Days GMT automatic Ceramica PAM438, combining the finest watchmaking traditions, the iconic and distinctive Panerai design and outstanding technical solutions.

The brand

Representing a blend of Italian design with Swiss watchmaking technology, Officine Panerai follows the inspiration of its home city of Florence, which was the cradle of the Renaissance movement and all the art and science for which it was famous.

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