A WeChat Boutique dedicated to the Chinese market

Image
A WeChat Boutique dedicated to the Chinese market - Panerai
1 minute read
Panerai presents an online plateform for clients to enjoy a complete premium shopping experience.

To further strengthen the brand’s prominence in the ecommerce segment, Panerai presents its WeChat Boutique dedicated to the Chinese market, which serves as a comprehensive online platform for clients to enjoy a complete premium shopping experience.

The WeBoutique is accessible at any time and on the go visiting Panerai's official WeChat account, simply clicking on http://weboutique.panerai.cn (only through mobile) or by scanning the dedicated QR code, then registering their own personal data in just a few steps.

A WeChat Boutique dedicated to the Chinese market

Timepieces are listed under the five iconic collections of the brand: Radiomir, Radiomir 1940, Luminor, Luminor 1950 and Luminor Due. Clients can view the offerings with ease and choose their favorite models by searching among similar styles in a collection, selecting by criteria such as the movement, the material or the diameter of the watch. Based on the model chosen, the system filters and displays a choice of matching straps for clients to personalize their exclusive timepiece.

The WeChat Boutique introduces suggested product sections such as Hot Pieces, Seasonal Picks, Novelty Launches and Accessories to make choosing even easier and also to share product information in the community through an intuitive page layout that caters for the various needs of clients.

A WeChat Boutique dedicated to the Chinese market

Customers can contact Panerai Ambassador through the Client Relations Center Service Number or the WeChat message function, to inquire about product details and prices, to view an on-line purchase tutorial and details of after-sales services. Outside normal office hours, clients can also leave their messages for Panerai Ambassadors to follow up.

The Panerai WeChat Boutique offers various shipping options and a choice of payment methods, including WeChat Pay, Alipay, UnionPay and cash on delivery. All purchasing operations can be carried out conveniently through the internet, while still enjoying the quality of a highly specialized and fully thought-out service designed for watch enthusiasts.

Featured brand