Fleurier Amadeo "Ladies Touch"

1 minute read
For 2011, Bovet offers a bouquet of flowers to women.

Press release


The 39 millimetre diameter of the convertible Amadeo case, available in red or white gold, is home to one of eight works of art hand-painted on mother-of-pearl by a master craftsman at the Manufactory in Fleurier.

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No subject could better illustrate the link between Bovet and the fair sex than flowers. Indeed Fleurier, the village where Bovet was established in 1822, takes its name from its location in the heart of the “valley of a thousand flowers”. It is only natural therefore that pansies, irises, pond lilies, roses, magnolias, begonias, lily of the valley and peonies should be depicted on black or white mother-of-pearl in such fine detail that one can almost sense their fragrance. In this infinitely variable collection, every woman can receive the flower that best matches her unique personality.

“A humble flower is the work of centuries”. This quotation from William Blake, a contemporary of Edouard Bovet, rings even truer when we consider that every dial is the fruit of two centuries of experience and requires many hours of painstaking work to faithfully restore the silky texture and volume of each flower in this veritable botanical collection.


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Unveiled in 2010, the Amadeo concept allows the timepiece to be converted into a wristwatch, a miniature table clock or a pendant watch through simple manipulations that require no tools whatsoever. The Amadeo Fleurier “Ladies Touch” collection can adapt therefore to the desires and mood of every woman wherever she may be.




“ Ladies Touch”

Technical specifications

Case
Type Amadeo® Convertible (wristwatch,
table clock, pendant watch)
Diameter 39mm
Material 18-carat red or white gold
Water-resistance 3 ATM – 30 metres
Bracelet Alligator full leather
Buckle 18-carat red or white gold pin buckle
Chain Silver-plated, red gold or rhodium-plated
Movement

Calibre 11BA12
Type Self-winding
Diameter 26.00mm / 11 1/2'''
Frequency 28,800 vibrations per hour (4Hz)
Power reserve 72 hours

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