For the first time, at the invitation of TAG Heuer, Official Sponsor and Official Watch of the most glamorous race of the season, two young Chinese stars with millions of followers in their home country, rock-pop singer G.E.M. and actor Li Yifeng, accompanied by the Chinese media, attended the Formula 1 Grand Prix Monaco. They also had the privilege and honour to be greeted by the Ambassador of Monaco to China, Catherine Fautrier, at the Prince’s Palace of Monaco for a private tour.
TAG Heuer ambassador and driver Patrick Dempsey, as well as the Red Bull Racing Team joined them for a family photo with Jean-Claude Biver, CEO of the company and President of the LVMH Watches Division, to celebrate the Swiss watch brand's passion for motor racing, and its long history of involvement with the sport.
It was also the perfect opportunity to unveil the TAG Heuer Formula 1 Red Bull Racing Team watches, in the presence of Max Verstappen, now the “youngest F1 GP race winner”, and the 18K rose gold TAG Heuer Connected.
