TAG Heuer announced their partnership with Golf Digest to host “The Jessica Korda Mall Challenge”, a golf inspired and design event in Miami.
The event took place at the Miami Design District Palm Court last Saturday, and was centered on activities lead by Korda, in which audience members were invited on stage to partake in challenges for a variety of awards. Consumers were challenged to live up to the Tag Heuer slogan #DontCrackUnderPressure while competing against Korda in timed events featuring a large TAG Heuer clock. The activities ranged from group splatter painting, to a mini putting challenge. Prizes from the event included a TAG Heuer watch and artwork created during the event.
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