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Editorial - Does Love Keep Count ?

Editorial Does Love Keep Count ?

Discover the new GMT 81

Two years after suffering its worst year since the quartz crisis, 2022 saw the watch industry break its all-time export record in terms of value. Admittedly, this success concerns the luxury watch segment and is not as clear-cut across all areas. In this issue, which coincides with the opening of Watches and Wonders, we analyze the trends in Haute Horlogerie, the leading role that Geneva now plays in this field. We also unveil some exclusives and take a look at the diversity of the Twelfth Art, the art of measuring time. Its indisputable dynamism is reflected by the multiplication of skills in which the most desirable and successful brands excel, like H. Moser & Cie. featured on our cover. With its in-house double balance spring, fine craftsmanship, contemporary design, alternating neoclassical and sporty-chic touches, unbridled creativity, controlled expansion and charismatic leadership, the (no longer so) small brand from Schaffhausen could single-handedly illustrate a whole section of our industry’s success. 

Alongside it, the giants have resumed moving ahead in giant leaps, as described by our journalists, in reference to the new models from Audemars Piguet, Breitling, Jaeger-LeCoultre and TAG Heuer, to which several pages each are dedicated. Reflecting a similar dynamic, Montblanc is also enjoying a new lease on life and its Global Managing Director of the Watchmaking Division is not short on energy when it comes to reaching new peaks: sincere thanks to Laurent Lecamp for the interview, as well as for the limited series created for members of our Fine Watch Club. In an entirely different segment, a resolutely bold approach lights up the spectacular creations of Jacob & Co. and Jaquet Droz – each implementing directly opposite strategies yet united by exclusivity – to whom we dedicate two supplements.

As a consequence of this spectacular worldwide craze for fine watchmaking, GMT is attracting more and more readers in multiple time zones: after GMT Africa, GMT GCC (Gulf Cooperation Council) and GMT Korea, GMT India is being published this spring. Starting this summer, a joint GMT x Tatler Asia publication will inform nearly half a million readers in the main Asian markets. So is it really true to say that love doesn’t keep count?

As a WorldTempus reader, we are delighted to offer you the latest digital version of this GMT magazine that you can download here.

Does Love Keep Count ?

GMT Magazine n°81 © GMT magazine

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Audemars Piguet is one of the few independent family-owned watch businesses and has been based in Le Brassus, in Switzerland's Vallée de Joux region, at the heart of the fine watchmaking industry,...

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From humble family beginnings Breitling grew into a major player in the world of chronographs and aviation instruments. At the dawn of a new era, the brand is poised for a legendary future.

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H. Moser & Cie. was created by Heinrich Moser in 1828. Based in Neuhausen am Rheinfall, it currently employs around 60 people, has developed 14 in-house calibres to date, and produces more than...

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Jacob & Co. is an artistic visionary Maison that displays boundless creative freedom. Setting a completely new tone, both in terms of design and complications, it celebrates being different.

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Jaeger-LeCoultre: HOME OF FINE WATCHMAKING SINCE 1833. Located in the serene setting of the Vallée de Joux, our Maison radiates a unique sense of belonging. The soul of La Grande Maison is formed...

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An elegant, outward-looking philosophy that dates back to the Age of Enlightenment is still at the heart of Jaquet Droz's identity. The fine and rare handcrafts practiced at the company’s workshops...

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Synonymous with excellence in craftsmanship and design, Montblanc has been pushing the boundaries of innovation ever since the Maison first revolutionized the culture of writing in 1906.

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Over 150 years of watchmaking savoir-faire and technical innovation have made TAG Heuer a global reference in avant-garde sports watches. As it tracked the rise of sports demanding increasingly...

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