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Panerai X Bucherer - Luminor GMT Bucherer Blue

Panerai X Bucherer Luminor GMT Bucherer Blue

An anniversary extravaganza in blue.

A new chapter has now been added to the success story of exceptional timepieces launched by Bucherer BLUE and Panerai with the Panerai Luminor GMT Bucherer BLUE. This model is more than a homage to a historic collaboration spanning more than two decades – this joint creation is an exceptional anniversary celebration of a true Panerai icon that turns 70 in 2020. In fact, it is the celebration of the most iconic creation of the Florentine Manufacture and the perfect watch in which to debut an exceptional first in the history of Panerai: the Super-LumiNova® coating, radiating by night in a mesmerising electric blue colour. The elaborate functionality of the Luminor collection fuses with Italian design genius to create an exceptional sportswatch with additional unique blue details, such as the rubberised crown in electric blue and the blue stitching on the strap. The Panerai Luminor GMT Bucherer BLUE is limited to 288 pieces, and is available exclusively at Bucherer.

Luminor GMT Bucherer Blue

Luminor GMT Bucherer BLUE © Panerai

Despite their rich history, the Florentine watchmaker Panerai and Bucherer BLUE are always on a quest for innovation to cater to true watch connoisseurs around the world. Both brands love to play with expectations, pushing their limits and encouraging each other to develop forward-thinking and extraordinary creations. Panerai was one of the few partners to debut two creations for the original launch of Bucherer BLUE in 2016, followed by a third timepiece in 2019. Their fourth and newest joint creation, based on the PAM01176 reference, sets out to conquer the world of fine watches and aims to excite Panerai fans worldwide.

The Panerai Luminor GMT Bucherer BLUE showcases the timeless appeal of the iconic Luminor family with a new audacity,  “It is a pleasure for Panerai and its Laboratorio di Idee to create this unique piece dedicated to this colour, an illustration of Bucherer’s heritage," states Jean-Marc Pontroué, CEO of Panerai. "We look forward to enriching and strengthening our collaboration even more!”  “We are delighted to launch this stunning Bucherer BLUE timepiece in collaboration with Panerai, pushing the boundaries to provide our clients a truly exceptional watch for everyday wear,” adds Patrick Graf, Chief Commercial Officer at Bucherer.

Luminor GMT Bucherer Blue

Luminor GMT Bucherer BLUE © Panerai

The limited special edition for Bucherer BLUE reflects Swiss watchmaking expertise combined with Italian design genius and Panerai’s maritime heritage. The sophisticated technology of a precision instrument with the masculine ruggedness of its ceramic case is paired with an understated elegance and cosmopolitan flair thanks to the new GMT function, one of Panerai’s most popular travel complications.

Luminor GMT Bucherer Blue

Luminor GMT Bucherer BLUE © Panerai

A true highlight of the Panerai Luminor GMT Bucherer BLUE and a world premiere in Panerai’s history is the Super-LumiNova® coating that radiates in electric blue in the dark. The exclusive Bucherer BLUE touch is also included in various subtle details on the timepiece: the small seconds hand, the GMT hand and the stitching on the strap have all been accentuated in electric blue. The rubberized blue crown, a Bucherer BLUE exclusive feature, is a highlight in itself, wonderfully showcasing Panerai’s Italian design heritage. The numbered case back adds an additional touch of exclusivity to this durable and functional timepiece. Lovers of Panerai sports watches who lead an active and adventurous lifestyle have the option to switch to the additional hard-wearing caoutchouc strap, which they can change with the included Panerai strap-changing tool.

Luminor GMT Bucherer Blue

Luminor GMT Bucherer BLUE © Panerai

Panerai has strong associations with the colour blue, which reflects its maritime heritage and the timepieces the company has created for different types of marine activities. To honour and maintain this legacy, Panerai is developing new, environmentally friendly products under the Panerai Ecologico label, such as both Panerai Luminor GMT Bucherer BLUE straps made from recycled PET bottles and a recycled ABS packaging shell, underlining the Maison’s commitment to sustainability.

The exclusive details of the Panerai Luminor GMT Bucherer BLUE give the wearer a unique visual statement and a constant reminder to search for new horizons and new adventures.


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Every Panerai watch is as unique as the story it tells. Since 1860 Panerai has produced high-precision instruments and watches, developed and created to meet the most rigorous military standards. Today the very essence of Panerai remains the creation of technological innovations and remarkable instruments, that draw inspiration from the epic exploits of past and, at the same time, explore new disruptive paths.

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