Press release
Recognizing the intimate link between product design, mechanical watch making culture and graphic art, Concord introduces its official fine art collection. At the forefront of innovation in watch design, Concord now offers the possibility to decorate living and working spaces with artworks that communicate the message and design of its products through the language of art: product art. The artworks can be purchased on the Concord art-on-demand web boutique: www.concordart.ch
Cases, by Luca Imerito
The Concord Official Art Collection: Design your life with your passion
Concord artworks are contemporary fine art giclée prints, reproduced on museum quality media. The collection is based on the Concord product lines and features four collections: C1 Art, C1 Jewellery Art, Clab Art and Concord Art. Each collection declines the corresponding products through a variety of artistic styles.
On www.concordart.ch, art and interior design enthusiasts can purchase a particular artwork on-line by choosing three different media of reproduction: canvas, art paper and Plexiglas. They can also choose the size in which to receive their artwork to perfectly fit their environment. Each artwork is a bespoke creation, tailored to the individual order.
The Concord Art Editions
Concord artworks are realized in open, limited or unique editions. All artworks are accompanied by a watermarked certificate of authenticity - with a holographic seal both on the certificate and the artwork - guaranteeing their originality and collector value. All subjects are original creations, uniquely available through www.concordart.ch.
The Artists
The artists who have created the first Concord Official Art Collection are: Ottavio Di Chio, Chiara Gasparetto, Luca Imerito, Francesco “Matt” Mattina, Serena Zanello and Emanuele Zaniboni. The collection develops regularly through new artists, subjects and styles.
Concord and Cultwork
Concord Official Fine Art is an innovative art venture between Concord and Cultwork. Cultwork is a leading online art-on-demand boutique operator and a unique worldwide graphic artists network which creates and produces artworks exclusively dedicated to aficionados of legendary products, in collaboration with iconic brands.
Swiss Made
All Concord official artworks are printed and crafted in Switzerland.
Discover all the exciting Concord artworks from February 23th 2009.