Over the years, the emirate of Dubai has become a global hub for fine watchmaking. Steeped in tradition yet unrelentingly reaching towards the future, Dubai and Zenith are a perfect match. Located in Dubai Mall, the booming emirate’s largest and most luxurious shopping destination, the Zenith boutique in Dubai hosts the entire Zenith collection in a prime location. And as of November, the Dubai Mall boutique becomes the first stop in a traveling pop-up exhibition that brings together a selection of current Haute Horlogerie pieces as well as a selection of rare and sought-after pieces from the past decade, some of which have never been presented in Dubai until now. Coinciding with this special exhibition, the Zenith Dubai Mall boutique is launching its own exclusive DEFY El Primero 21 edition.
For this special boutique edition of the DEFY El Primero 21, Zenith opted for tones of green – inside and out. Across the Middle East, green is the colour of, luck, fertility and wealth. Crafted in a light and robust titanium case, the DEFY 21 Dubai Mall edition features a green dial with white, red and black accents. The 1/100th of second automatic chronograph movement, visible through the partially open dial, is also finished in a metallic green tone – a first for Zenith. Unlike the regular DEFY 21 that has open chronograph counters, the DEFY 21 Dubai Mall edition mixes tradition and modernity with closed counters, appearing as if floating above the open dial and movement. Completing the green theme of this special DEFY 21 is a khaki green cordura-effect rubber strap. The watch also comes with a textured black rubber strap.
Visitors of the Zenith Dubai Mall boutique are in for a horological treat. Rare, exceptional and sought-after Zenith haute horlogerie creations from the last decade will be available for purchase for a limited time at the boutique. Highlights include a selection of groundbreaking and commemorative pieces from the Academy collection, including some of the earliest watches to feature Zenith’s revolutionary gyroscopic “Gravity Control” mechanism as well as special editions boasting exceptional métiers d’art artisanal crafts. Alongside these are more recent complicated pieces including the DEFY Zero G and DEFY Fusee Tourbillon. The exhibition is making its debut in Dubai for a few months, before moving to other Zenith boutiques around the world, including Singapore and Tokyo.
