Press release
The Art Déco Swiss watch maker, renowned of extremely elegant feminine designs, continues to celebrate an incredibly successful season and inaugurates its Geneva show-room with a new Art Deco environment.
The Bedat & Co aura is putting on new features, combining Art Deco style with the elegance of deep imperial purple noble fabrics for its show-cases and displays. Marking a true contrast with the usually cold light and glassy materials used in watch makers' showcase-boutiques, the feminine Swiss watchmaker will display its exclusive timepieces in the frame of an intimate salon based on the concept of the most sheltered luxury stores. Women will feel free to wonder around, install themselves and try the most delicate timepieces in a warm and comfortable atmosphere. A context that is elegant, simple and delightful, modelled after the clients of the brand.
Pursuing its path of success, Bedat & Co is delighted to share, after a season of tremendous activity and outstanding manifestations, this new scenery reflecting the Art Deco inspiration of the Swiss watchmaker. Its concept will be declined in a very near future in all Bedat & Co new POS, some of the most prestigious in the world, displaying the exclusive time-keepers of the brand to please its distinguished customers.
