What is refreshing about the latest Hampton models from Baume & Mercier is the maison’s willingness to challenge several stereotypes. For instance, the fortunately fading habit of dividing watches into “men’s” and “women’s” models based on arbitrary criteria such as case diameter or dial colour. Another one is the assumption that mechanical watches are inherently superior to quartz, even though brands such as F.P. Journe, Breitling and Longines have long demonstrated that high-end quartz can exist.
Deconstruction
So, you've guessed it already: The new Hampton watches are high-quality quartz pieces, designed as unisex models for everyday wear. One could endlessly argue that the gem-set versions are intended for women, yet practices in parts of Asia and the Middle East often prove otherwise. Similarly, some might claim that a 35 x 22 mm format is unsuitable for men, even though history tells us that watches measuring 30 mm or less were once the norm a century ago. Ultimately, what the new Hampton collection offers is simple: the freedom to choose. And what could be more valuable than that?
There is never too much choice!
With that in mind, the real challenge becomes making a choice. Over the past six months, the maison has introduced not one or two new references, but eight variations in total. All share the same case format: a subtly proportioned rectangle with softened angles and an integrated bracelet, an enduring symbol of style and elegance. Those devoted exclusively to the traditional round case may need to step outside their comfort zone and give this format a chance. After all, its design draws directly from the Art Deco aesthetic of the 1920s.
In that respect, the Hampton collection may well offer the most accessible entry point into this universe, with particularly well-positioned prices ranging between CHF 1,500 and CHF 2,000 for most versions.
Flexible and plural
Without turning this into a painstaking catalogue of all eight versions, it is nevertheless worth noting the remarkable aesthetic versatility of the Hampton. The watch lends itself effortlessly to a wide range of finishes and interpretations. Among the latest releases are two minimalist lacquered dials in black and burgundy, alongside guilloché versions, some set with gemstones and others not. Cases appear in gold tone, steel, or a combination of both. Certain models feature a date display, while others opt for greater purity. They can be paired with leather straps or metal bracelets, with or without a cabochon on the crown. Dials range from blue opaline to other colour variations; some include a seconds hand sweeping across a minute track with baton indexes, while others embrace a more restrained aesthetic without markings.
The possible combinations seem almost endless, which is precisely what one expects from a distinguished maison that, since 1830, has followed the same guiding principle: Swiss-made excellence at an accessible price. To adapt a well-known saying, one may well find worse elsewhere, only it will likely cost more.
