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Ralph Lauren

Ever since the Ralph Lauren brand was founded, it has been synonymous with elegance, refinement and timelessness – and the same values are present in the brand’s timepieces.


Ralph Lauren began his career as a designer in 1967 with the innovative line of wide ties that sparked the “wide-tie revolution” – and marked the beginning of the Polo Label. The following year he created his first Men's Collection. At a time when it was customary to separate the different garments in men's wardrobes, Ralph Lauren had the idea of bringing them together as part of a broader concept. Two years later, in 1969, Ralph Lauren revolutionised the concept of retail sales by opening his first “store within a store” at Bloomingdale's, one of New York's largest and oldest department stores.

In 1972, an entire women's line, including a full range of sportswear, was launched at the first Ralph Lauren women's fashion show.

Lauren's vision of overall design also led him to create his range of perfumes in 1978, simultaneously releasing men's and women's versions. Ralph Lauren innovated once again by launching the Ralph Lauren Home range in 1983. This was a historic event: the first time that a clothes designer had launched a complete collection for the home.

In 1997, Polo Ralph Lauren, the small store founded exactly 30 years earlier, was floated on the New York Stock Exchange as a multinational.

In 2009 Ralph Lauren started its watch business, in partnership with the Richemont Group, and presented his first collections of watches at the International Fine Watchmaking Show in Geneva. Thanks to this partnership, the Ralph Lauren watchmaking brand has brought out high-quality timepieces with Swiss Made movements.

Ralph Lauren born.
Ralph Lauren opens his first store.
Polo Ralph Lauren floated on the stock market.
Ralph Lauren Corporation and Richemont found the Ralph Lauren Watch & Jewelry Co.
Ralph Lauren launches three collections of emblematic timepieces at the International Fine Watchmaking Show in Geneva: the Ralph Lauren Stirrup collection, the Ralph Lauren Slim Classique collection and the Ralph Lauren Sporting collection.

Ever since the Ralph Lauren brand was founded, it has been synonymous with elegance, refinement and timelessness – and the same values are present in the brand's timepieces. The partnership between the Ralph Lauren Corporation and Richemont has been fruitful right from its first creations, with the simple aim of offering quality timepieces that have won the acclaim of connoisseurs from the very outset.

The original stylist's muse is evident in the design of each of the collections. Ralph Lauren combines styles and materials just as the brand combines cuts and fabrics, with a result that is unexpected – and yet feels strangely familiar to the experienced connoisseur.

The brand's strength probably lies in the fact that right from its very first watches, it has successfully created a strong style signature fully in keeping with its heritage. 


RL 867

Building on the elegant Art Deco–inspired world, the 867 collection with its signature square case represents the ultimate in fine craftsmanship and modern glamour.

The Polo Watch

In 1972, Ralph Lauren's signature emblem capturing the penultimate moment before mallet meets ball during a polo game took its place on the chest of the Polo shirt, where it became a symbol recognized around the world.

The Polo Bear Watch

Ralph Lauren celebrates the new Polo Bear Watch Collection by drawing on the storied history of three iconic bears, each representing a different facet of the designer's own signature style.

RL 888

Expressing a sleek and confident sensitivity, RL888 timepieces speak to the modern woman with multifaceted style.


This elegant stirrup-shaped collection pays tribute to the equestrian sprit of Ralph Lauren.


The Ralph Lauren Automotive collection demonstrates the powerful connection between two worlds in which precision, style and high performance are paramount.

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In 1984, Ralph Lauren introduced his first Safari collection — a groundbreaking fusion of the spirit of travel and adventure with an effortless and timeless elegance. The romance of this world, and its expression of keen appreciation for the beauty of nature, continues today in the RL67 Safari watch collection.

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The American Western

To celebrate his 50th Anniversary, Ralph Lauren introduces The American Western Watch Collection, a limited-production issue of handcrafted timepieces inspired by his love of American West. These luxurious watches are the artful blend of fine Swiss watchmaking and iconic Ralph Lauren style.

Video presentation here