With 66 stores in Europe, Bucherer is a leading European watch and jewellery retailer that includes both the world’s most profitable multi-brand watch store, in Lucerne, and the world’s biggest multi-brand watch store, in Paris.
Thanks to its own watch brand, Carl F. Bucherer, Bucherer has also achieved the elevated status of a watchmaking “manufacture”. Moreover, the society is a leading purveyor of fine jewellery, whether from established luxury jewellery brands or from its own in-house collections.
Bucherer combines the best traits of the Swiss watch and tourism industries, having honed its experience in offering warm hospitality and excellent service over the past 130 years - since 1888, when Carl F. Bucherer opened a watch and jewellery shop at the heart of Lucerne.
