2024 in Five Trends

How will we dress our wrists this year? Will color still be a hot theme? Which will be the star materials? Is sporty-chic style still the order of the day? We put these questions to some 15 CEOs and executives of brands present in Geneva this April. Their answers reveal the major trends for 2024
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The World Is Yours Dual Time Zone © Jacob & Co.
Jacob & Co. is an artistic visionary Maison that displays boundless creative freedom. Setting a completely new tone, both in terms of design and complications, it celebrates being different.
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